Name of fabric: hemp fabric
Produce: natural
Environmental Impact: environmentally friendly which requires few pesticides and no herbicides
Hemp provides all the warmth and softness of a natual textile, with a superior durability. Actually it makes you warm in winter and cool in summer. Hemp's natural properties are resistant to bacteria. It is extremely versatile and can be used for apparel, accessories, shoes, furniture, and home furnishings. The texture of pure hemp is a lot like linen.
Alexander Wang was born in 1984. He attended Parsons the New School for Design, but dropped out in his sophomore year. He launched his first ready-to-wear collection in 2007.
Style: Casually cool downtown style
Merchandise: Apparel, Shoes, Bags, and Accessories
Inspiration: The nineties, French chic, and rock grunge
Fabric: Cotton, jersey, leather
Customer: Women
Age 18 to 35
No income ( parents' money) or over $ 50,000 annual
Fashion forward
Price range: Clothing- $ 300 to $ 800
Shoes- $ 400 to $ 800
Bags- $ 350 to $ 900
Accessories: $ 100 to $ 300
Retail: alexanderwang.com, Saks Fifth Avenue, shopbop.com, net-a-porter.com, Barneys New York, Bergdorf Goodman, and some boutiques
Just opened flagship store in New York
Fall 2011 Collection:
Previous Collections:
Gareth Pugh
Gareth Pugh is an English designer. He was born in 1981. He got his degree from Central Saint Martins in 2003. He interned with Rick Owens in Paris. He launched his own fashion line at 2006 London Fashion Week.
Style: " about the struggle between lightness and darkness"- Gareth Pugh
Merchandise: Apparel and shoes
Inspiration: Klaus Nomi ( a German actor), Britain's extreme club scene
Fabrics: PVC, mink, parachute silk, foam footballs, synthetic hair, electrically charged plastic( on the runway)
jersey, knit, baize cloth( actual merchandise)
Customer: Women and men
Age 18 to 30
Parents' money or over $ 50,000 annual income
Very fashion forward and innovative
Wants to look unique
Price range: $200 to $2,500
Retail: Barney's New York, Bergdorf Goodman, select websites
